Tagged: public relations

Clubhouse App: PR and Brand Marketing Strategy for Business

How to leverage Social Audio for Public Relations  Social media campaigns create an engagement layer with your current customers and your prospective consumers to show market value. Using X or Facebook for marketing spam and 1-to-1 promotion lacks critical engagement. Asking and answering questions and hosting Twitter Spaces will get your potential customers involved with… Read more »

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Pitch Perfect: Pitching the Media

How to get Media & Press Coverage for your business Secrets, strategies, and tools from a PR Insider to help you get maximum media exposure Hi! I am Kris Ruby. I have been successfully executing public relations campaigns for brands, entrepreneurs, and doctors in private practice for over twelve years. In this article, you will… Read more »

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Women in PR “Publicist Of The Week”

Women In Public Relations Kris Ruby, CEO of Ruby Media Group, was recently named Women in PR’s “Publicist of The Week.” Here is some advice we wanted to share with other aspiring publicists after 12 years of working in the PR industry. PUBLICIST CAREER ADVICE What advice do you have for other entrepreneurs and aspiring… Read more »

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5 Misconceptions About Publicists & Public Relations

Common Misconceptions About Public Relations What does a PR firm do? A publicist is responsible for generating exposure for your company and brand. Publicists help define your corporate public persona by crafting story angles, pitching stories to the media, coordinating interviews with journalists, writing fact sheets and electronic press kits, keeping updated media lists, and… Read more »

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How To Pitch The Media Taught by Kris Ruby

PR WEBINAR: How to Pitch the Media What is it like to work in public relations? Ruby Media Group Founder Kris Ruby recently taught the CSU Long Beach Department of Public Relations & Journalism students Media Relations Fundamentals. During the interactive Facebook Live teaching and public relations class, PR students learned how to create a… Read more »

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