Tagged: westchester PR


PR Don’ts: 11 Ways to Annoy a Journalist

These common faux pas will ensure that you’ll get cut from their story Congratulations! A reporter wants to include you in a story. Whether it’s because your site is optimized or you’re highly visible on social media, a journalist has finally found you and is interested in writing about your business. Hooray!  However, a journalist… Read more »

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Why Content Marketing is Critical in the Age of Visual Marketing

Visual Content Marketing Strategy What is visual content marketing? Visual content marketing is the process of using graphic content to market to a target audience. Visual content marketing can include social media graphics, audiograms of podcast interviews, signature branded images and even video content. Marketing without content is like diving without a life jacket. It… Read more »

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How to Stay Relevant to the Media

PR Tips: Insider Secrets for Securing Earned Media Coverage Making The News: How to Get Press Attention As a publicist for over 12 years, I know how to secure massive media coverage. Here are some of my top PR secrets and tips to scoring big earned media wins with journalists. How do I get national… Read more »

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Top 5 Reasons to Hire a PR Agency

Why Public Relations Is Important For Your Business No matter how small or large your company is, public relations is an important tool for your business. An effective public relations campaign can help to get your name, and your company, in the media. A well-focused public relations campaign can establish you as an expert or… Read more »

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How to Secure Regional Broadcast Media

How To Get a Story Booked on Local TV News   How do you get a story on the local news?  Follow these top 7 tips and learn how to pitch local TV stations. 7 tips to getting your story on local TV: Visualize the story. Pitching Westchester broadcast media is very different then pitching… Read more »

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