Blog


How to be a Facebook Superstar

Growing a business for your brand on social media takes a lot of trial and error. Here are our top three tips for creating a strong Facebook presence for your brand: Go Native: Wondering why your video or photo posts don’t attract more views? It could be because you’re not uploading videos and photos natively…. Read more »

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How to Create a Cohesive Communications Plan

In today’s increasingly digital landscape, PR, Marketing, and Advertising are merging together at a rapid pace. Now, more than ever, it is important for public relations practitioners to return to their core value: being persuasive storytellers. We’ve found that the most effective forms of communication are all part of an integrated communications plan. Here are RMG’s… Read more »

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Ruby Media Group CEO Kris Ruby Takes on The NYSE

  Did you catch Ruby Media Group CEO Kris Ruby on CNBC yesterday? Kris joined CNBC’s Retail Investor Roundtable live from the New York Stock Exchange and shared her stock picks, investing style, and where she sees the market heading. Check out a clip below:  

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Tinder sets age-based pricing tiers

With Tinder becoming one of the most popular forms of online dating, will tiered payment costs defer users from continuing to use the dating app? Today Tinder launched a premium service called Tinder Plus. Users in the U.S. between 18-20 will have to pay $9.99 per month, and users 30+ will have to pay $19.99 per… Read more »

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Digital Monogamy

Digital Monogamy Digital compatibility is a real issue in today’s business environment. Social media is a challenge for anyone entering a new relationship (business or personal). For someone who is very plugged into social media, quick judgments can be made based on someone’s digital habits. For someone who could care less about social media, all… Read more »

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How to Craft an Effective Editorial Content Calendar to optimize your social media presence

  What is Content Marketing? Content marketing is the practice of crafting high-quality, valuable content and delivering it to your target audience. It is the opposite of old-school, spammy, promotional-driven tactics aimed only at a short sell. Content Marketing is the new way of selling through educating prospects with the information they actually want to… Read more »

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Top 11 Digital Communications Trends for 2015

Westchester PR Agency CEO Shares Industry Insights with Rye Business Owners at Serendipity Labs  On November 6th, Kris Ruby, CEO of Westchester PR & Social Media Agency Ruby Media Group, hosted a digital communications workshop at Serendipity Labs in Rye. Over 30 people attended the event. During the workshop, Ruby discussed media budgeting for 2015… Read more »

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