AI won’t replace you. The people who learn how to master AI will. You may have recently read that AI is changing the future of marketing. You may have also read that creatives will be replaced by robots and fancy AI art programs. This may or may not be true, depending on how creative the… Read more »
Read more »The Ultimate Guide to Creating a PR & Marketing AI Strategy The global writing assistant software industry is expected to be worth $763.93 million in 2026. A new industry exists around optimizing digital content for comprehensiveness on Google search results. Every business needs content to survive in the digital economy. But creating that content… Read more »
Read more »How to leverage Social Audio for Public Relations Social media campaigns create an engagement layer with your current customers and your prospective consumers to show market value. Using X or Facebook for marketing spam and 1-to-1 promotion lacks critical engagement. Asking and answering questions and hosting Twitter Spaces will get your potential customers involved with… Read more »
Read more »Public Relations and Content Marketing Masterclass: PR for SEO Jeff Coyle of MarketMuse and Kris Ruby of Ruby Media Group Learn the secret to optimizing earned media and publicity in your content marketing strategy! Publicity and media coverage can skyrocket earned media results when prospects search for your business online. It is a… Read more »
Read more »Business Blogging: The Ultimate Guide How do you write a successful business blog? Communicating with customers, patients and business partners is the key to new business success in our increasingly digital world. However, doing so effectively can be a daunting process, especially at the beginning! Blogging is a great way to build authority, credibility,… Read more »
Read more »Why content marketing is important in B2B Marketing Is content marketing the new PR? How content marketing – in partnership with PR — can boost your digital marketing efforts in 2024. If you want to grow your business, you need to get in front of more people. There are a few ways to do this…. Read more »
Read more »New York Social Media Marketing Expert Kris Ruby of Ruby Media Group was recently featured in a CBS article discussing best practices for marketing your small business on Instagram. Instagram Marketing Tips for Small Businesses Small Business Guide to Instagram Marketing in 2025 Recent changes to the social media marketing landscape will affect businesses…. Read more »
Read more »What is Content Marketing? Content marketing is the practice of crafting high-quality, valuable content and delivering it to your target audience. It is the opposite of old-school, spammy, promotional-driven tactics aimed only at a short sell. Content Marketing is the new way of selling through educating prospects with the information they actually want to… Read more »
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