B2B PUBLIC RELATIONS: HOW DO I GET MEDIA EXPOSURE FOR MY COMPANY? Are you interested in building out a thought leadership PR strategy? I was recently a guest on the Predictable B2B Success Podcast hosted by Vinay Koshy. The Predictable B2B Success podcast is a marketing podcast for B2B marketers and public relations professionals…. Read more »
Read more »How to get Media & Press Coverage for your business Secrets, strategies, and tools from a PR Insider to help you get maximum media exposure Hi! I am Kris Ruby. I have been successfully executing public relations campaigns for brands, entrepreneurs, and doctors in private practice for over twelve years. In this article, you will… Read more »
Read more »Listen to the Inbound Success podcast interview I recorded to learn more about public relations and how you can leverage PR as part of your inbound marketing strategy. “It’s so interesting to me that somebody from the PR world so intuitively gets what it means to do inbound marketing correctly. There’s a lot of… Read more »
Read more »This common faux pas will ensure that you’ll get cut from their story Congratulations! A reporter wants to include you in a story. Whether it’s because your site is optimized or you’re highly visible on social media, a journalist has finally found you and is interested in writing about your business. Hooray! However, a journalist… Read more »
Read more »Photo credit: Lauren Kallen When it comes to maximizing your publicity efforts, scoring a national media hit is usually a major goal, but if you are a small business, you may only need hyper-local publicity placements. For example, you’re a Westchester County doctor or owner of a small coffee shop and only want to establish… Read more »
Read more »PR Tips: Insider Secrets for Securing Earned Media Coverage Making The News: How to Get Press Attention As a publicist for over 12 years, I know how to secure massive media coverage. Here are some of my top PR secrets and tips to scoring big earned media wins with journalists. How do I get national… Read more »
Read more »Maximizing Your Media Coverage How can I get more media exposure for my company? There is one very simple way to get more media exposure for your company and it starts with using the media you already have! Media tends to have a snowball effect. Let me explain.. The ultimate goal of a media appearance… Read more »
Read more »How to Secure National Media Placements: Journalist shares PR tips We are thrilled to welcome Perry Krasnove as a Media Relations Consultant at Ruby Media Group. With more than twenty years of industry experience as a Public Relations strategist, media specialist, and media trainer, Perry has some great tips to share with you on how… Read more »
Read more »Today we listened to former CBS News Executive Producer Batt Humphrey’s Webinar on Media Relations. His focus was on how to create PR pitches that earn broadcast coverage. Humphrey’s is a former CBS News executive with 20 years of experience in network television. He discussed his experience as the Executive Producer of a network morning… Read more »
Read more »Do you dream of getting your business or medical practice featured in your favorite magazines, newspapers or blogs? In my Ultimate Guide to Pitching Magazines, I share how to get your business featured in regional media outlets. How do I Get Featured in a Magazine? Top 10 Tips to Get Your Business Featured… Read more »
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