Kris Ruby on Fox Business
Social Media Expert Kris Ruby was recently on Fox Business with Bo Dietl on “Making Money with Charles Payne” discussing the recent on-air shooting.
Read more »Posts By: Kris Ruby
Social Media Expert Kris Ruby on Fox Business
Social Media Expert Kris Ruby was recently on Fox Business Risk & Reward with Deirdre Bolton. Click below to watch the full segment!
Read more »Check it Off! The Importance of Goal Setting in your Public Relations Campaign
PR Goal Setting When you wrote your business plan, you probably laid out a variety of marketing and sales goals. But did you set remember to set goals for your public relations campaign? Writing a successful healthcare public relations plan starts with outlining your PR goals and objectives. In this article, we will outline what… Read more »
Read more »How to Secure Regional Broadcast Media
How To Get a Story Booked on Local TV News How do you get a story on the local news? Follow these top 7 tips and learn how to pitch local TV stations. 7 tips to getting your story on local TV: Visualize the story. Pitching Westchester broadcast media is very different then… Read more »
Read more »Celebrity FDA Endorsements- Instagram Marketing
Social Media Expert Kris Ruby Weighs In Kim Kardashian West received a stern warning from FDA officials stating that her social media post was misleading and failed to communicate any risk information. Whether is a drug label of social media, FDA rules apply if it is the manufacturer who is paying the celebrity for endorsement…. Read more »
Read more »How to Maximize National Media Exposure
Maximizing Your Media Coverage How can I get more media exposure for my company? There is one very simple way to get more media exposure for your company and it starts with using the media you already have! Media tends to have a snowball effect. Let me explain.. The ultimate goal of a media appearance… Read more »
Read more »Making the Most out of The PR Client Agency Relationship
Looking to make the most out of your new relationship with a Westchester PR agency or NYC Public Relations Agency? Be able to clearly articulate the answers to these questions to your new PR agency before you kick off the new relationship. What is PR nirvana to you? What does success look like to you?… Read more »
Read more »How To Secure National Media Hits: Former Journalist Perry Krasnove Shares Top Tips
How to Secure National Media Placements: Journalist shares PR tips We are thrilled to welcome Perry Krasnove as a Media Relations Consultant at Ruby Media Group. With more than twenty years of industry experience as a Public Relations strategist, media specialist, and media trainer, Perry has some great tips to share with you on how… Read more »
Read more »How Caitlyn Outshined Bruce: The PR Campaign behind @Caitlyn_Jenner
While Kim Kardashian may have broken the Internet, Caitlyn Jenner unified it. This Vanity Fair cover was set to cause much controversy, but instead, it turned into something much more extraordinary, especially with the carefully crafted PR plan. Love it or hate it, the PR plan was executed well. … Read more »
Read more »How to Create a Cohesive Communications Plan
In today’s increasingly digital landscape, PR, Marketing, and Advertising are merging together at a rapid pace. Now, more than ever, it is important for public relations practitioners to return to their core value: being persuasive storytellers. We’ve found that the most effective forms of communication are all part of an integrated communications plan. Here are RMG’s… Read more »
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