AI won’t replace you. The people who learn how to master AI will. You may have recently read that AI is changing the future of marketing. You may have also read that creatives will be replaced by robots and fancy AI art programs. This may or may not be true, depending on how creative the… Read more »
Read more »The Ultimate Guide to Creating a PR & Marketing AI Strategy The global writing assistant software industry is expected to be worth $763.93 million in 2026. A new industry exists around optimizing digital content for comprehensiveness on Google search results. Every business needs content to survive in the digital economy. But creating that content… Read more »
Read more »B2B PUBLIC RELATIONS: HOW DO I GET MEDIA EXPOSURE FOR MY COMPANY? Are you interested in building out a thought leadership PR strategy? I was recently a guest on the Predictable B2B Success Podcast hosted by Vinay Koshy. The Predictable B2B Success podcast is a marketing podcast for B2B marketers and public relations professionals…. Read more »
Read more »What is an Integrated Marketing Communications Plan? An integrated marketing communications plan ties together strategy and tactics, including PR, social media, digital advertising, traditional print advertising, and SEO. It serves as the foundation of all of your marketing and PR efforts for your business. The most effective healthcare marketing plan is part of a larger… Read more »
Read more »How can brands use Twitter for customer service? Does tweeting at companies really work? New York City Social Media Strategist Kris Ruby says yes. Social Media Expert Kris Ruby recently shared top tips on how to utilize Twitter as an effective tool to get what you want when complaining on FOX BUSINESS “Willis Report” with… Read more »
Read more »