Tagged: public relations strategy

B2B Marketing Podcast: How to Develop a PR Plan

  B2B PUBLIC RELATIONS: HOW DO I GET MEDIA EXPOSURE FOR MY COMPANY? Are you interested in building out a thought leadership PR strategy? I was recently a guest on the Predictable B2B Success Podcast hosted by Vinay Koshy. The Predictable B2B Success podcast is a marketing podcast for B2B marketers and public relations professionals…. Read more »

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Women in PR “Publicist Of The Week”

Women In Public Relations Kris Ruby, CEO of Ruby Media Group, was recently named Women in PR’s “Publicist of The Week.” Here is some advice we wanted to share with other aspiring publicists after 12 years of working in the PR industry. PUBLICIST CAREER ADVICE What advice do you have for other entrepreneurs and aspiring… Read more »

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Making the Most out of The PR Client Agency Relationship

Navigating Agency-Client Relationships: Chemistry, Compatibility, and Accountability Ruby Media Group Founder Kris Ruby shares how to master successful agency-client relationships and dominate the ever-evolving PR landscape. Successful agency-client relationships are built on a foundation of chemistry, compatibility, and accountability. Ruby highlights the importance of evaluating these factors to maximize creativity and ensure a fruitful agency… Read more »

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Insider Secrets to Crafting the Perfect Pitch

Today we listened to former CBS News Executive Producer Batt Humphrey’s Webinar on Media Relations. His focus was on how to create PR pitches that earn broadcast coverage. Humphrey’s is a former CBS News executive with 20 years of experience in network television. He discussed his experience as the Executive Producer of a network morning… Read more »

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