Using Pinterest to grow your business

Last week, the social pinboard site Pinterest that has everyone talking ditched its invite only policy and offered open registration to all users. Now, anyone can begin pinning away on the social media site that has been dubbed “the fastest growing social site.” But how do you use Pinterest to grow your business and build your brand? Here on ABC Good Morning Connecticut to go over this is Social Media & Public Relations Expert Kris Ruby, Founder of Ruby Media Group.

What is Pinterest?

Pinterest is a virtual pinboard  where members organize and share photos of their favorite things, it is one of the fastest growing social media networks online.

Pin it to Win it with the following tips!

  1. Re-pin visually stunning photos
  2. Create storyboards of relevant content that your customers will be interested in
  3. Avoid self promotion. Pin items that demonstrate the lifestyle that your brand represents, rather than pinning promotional items