Social Media Expert Kris Ruby was on Fox & Friends discussing ‘Nomophobia’ and the hottest stories in the nation.
Top Stories in the Nation- Ruby Weighs in!
Miss Delaware- Media Strategy Miss? There is a difference between a short-term vs. long-term media strategy. If you check social media, most people will side with Miss Delaware after her media appearance today. However, it will fizzle out quickly because she didn’t take advantage of the opportunity to tie this into a larger issue that many Americans face besides her- ageism. As a PR consultant, I would have told her to be cheery (not cry), to not complain and to keep her composure. She had an opportunity for America take her side on this (for the long term) if she shared her story and tied it into a larger issue of age discrimination. Don’t complain – the larger story here is ageism – raise awareness about that, not about losing your crown.
Friend Zone. Do I think the friend zone exists? Absolutely! However, we are seeing a resurgence back to traditional methods of dating- and why not start with a friend you actually know vs. someone you have never met on an online dating app? We have seen countless movies about friends falling in love including:
- When Harry Met Sally
- No Strings Attached
- Friends with Benefits
Instead of looking at the friend zone as a bad place, view it as an opportunity to date someone who you already know really well!
Smartphone Dinner Etiquette DYK Nomophobia (fear of being without your smartphone) affects 40% of the population? The best way to leverage social media is to BE social, so you have content to post after your social activities on social media. The problem today is that everyone is actually being anti-social with obsessive social media checking at the dinner table. Rather than being present and engaging with the people around them, they are using social media to replace their real-life social interactions. My advice? If you want to succeed in your social life, put away your phone or you will irritate people so much that they won’t even want to take a photo with you after dinner to post on your social media! Focus on being present with those around you and forming real relationships. 
KRIS RUBY is the CEO of Ruby Media Group, an award-winning public relations and media relations agency in Westchester County, New York. Kris Ruby has more than 15 years of experience in the Media industry. She is a sought-after media relations strategist, content creator and public relations consultant. Kris Ruby is also a national television commentator and political pundit and she has appeared on national TV programs over 200 times covering big tech bias, politics and social media. She is a trusted media source and frequent on-air commentator on social media, tech trends and crisis communications and frequently speaks on FOX News and other TV networks. She has been featured as a published author in OBSERVER, ADWEEK, and countless other industry publications. Her research on brand activism and cancel culture is widely distributed and referenced. She graduated from Boston University’s College of Communication with a major in public relations and is a founding member of The Young Entrepreneurs Council. She is also the host of The Kris Ruby Podcast Show, a show focusing on the politics of big tech and the social media industry. Kris is focused on PR for SEO and leveraging content marketing strategies to help clients get the most out of their media coverage.